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Business Administration and Marketing Schools in Georgia

Business administration and marketing schools in Georgia offer a comprehensive curriculum that starts with core principles of modern business management. This includes learning about accounting, computer information systems, economics, psychology, and communication. An associate’s degree may also include subjects like sales techniques, business to business marketing, and marketing services. This prepares students for entry-level jobs in the field of sales, marketing, and customer service. A bachelor’s or master’s degree delves further into the subject of marketing; classes vary by degree, but they often include consumer behavior, advertising, Internet marketing, strategic marketing, branding, risk management, retail management, and marketing research. Graduates often work in professional or supervisory positions in marketing, advertising, and public relations.