Retail Management Program ContentsPublish Date: Feb 9, 2010
Whether you are seeking an Associate's Degree or Certificate in Retail Management, the program prepares students with the foundation they need to be successful in the field. Students completing a program in retail management are provided exposure to and involvement with the retail sector and all of the challenges and complexities that go along with it.
After students complete the foundational courses in retail management, classes are open in the areas of franchising, virtual retailing, visual merchandising, space planning, buying processes, and retail operations.
Typical courses offered in a retail management program include retail technology, retail buying, and retail strategy. The standard retail technology course provides an overview of the most common practices in operations management with an emphasis on retail. Students are taught the importance of retail technology and how to recognize successful companies who align their own operations with the right strategies. The retail strategy course emphasizes the big picture and entire spectrum of retail and business management, including the supply and demand chains. Students learn the important role and tasks of a retail strategy manager and are taught the true meaning of strategy as it applies to retail management. The core courses are geared to sharpen the student's abilities to think clearly and strategically from the perspective of what is best for the enterprise.
After students complete the foundational courses in retail management, classes are open in the areas of franchising, virtual retailing, visual merchandising, space planning, buying processes, and retail operations. The retail operations course is broken into two modules and consists of topics such as productivity issues or HR challenges. Students have the option of taking elective courses throughout their academic career. Electives are flexible and offer a variety of courses that are specific to the student's career track and desired interest.
Some retail management programs offer an internship or work placement program that students complete prior to graduation. The internship is normally done during the summer and lasts approximately 12 to 16 weeks. Student internships include assistant buying intern, visual merchandising intern, department manager, or consumer research coordinator. The internship may be paid or unpaid.